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Has Virgin's brand extension strategy been a success?

AUTHOR Oliva, Lourdes
PUBLISHER LAP Lambert Academic Publishing (04/05/2021)
PRODUCT TYPE Paperback (Paperback)

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Product Details
ISBN-13: 9786200307101
ISBN-10: 6200307105
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
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Page Count: 332
Carton Quantity: 22
Product Dimensions: 6.00 x 0.74 x 9.00 inches
Weight: 1.07 pound(s)
Country of Origin: US
Subject Information
BISAC Categories
Business & Economics | Marketing - General
Your Price  $112.73
Paperback