Driving Digital Strategy: A Guide to Reimagining Your Business
AUTHOR | Gupta, Sunil |
PUBLISHER | Harvard Business Review Press (08/14/2018) |
PRODUCT TYPE | Hardcover (Hardcover) |
Description
A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.
- Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.
- Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point while also using lesser known examples to keep things fresh.
- A wealth of deep knowledge brought to bear on one of our biggest business challenges: we all know that there are many books on digital transformation. Sunil lives and breathes this material and has a wide view of the landscape from his perch at HBS.
Audience: The primary audience for this book is senior executives of large companies who are navigating their companies through digital transition.
Announced first printing: 25,000
Laydown goal: 4,500
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Product Format
Product Details
ISBN-13:
9781633692688
ISBN-10:
163369268X
Binding:
Hardback or Cased Book (Sewn)
Content Language:
English
More Product Details
Page Count:
288
Carton Quantity:
24
Product Dimensions:
6.40 x 1.20 x 9.20 inches
Weight:
1.15 pound(s)
Feature Codes:
Price on Product
Country of Origin:
US
Subject Information
BISAC Categories
Computers | Internet - General
Computers | Leadership
Computers | Management - General
Dewey Decimal:
658.401
Library of Congress Control Number:
2018026327
Descriptions, Reviews, Etc.
publisher marketing
A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.
- Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.
- Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point while also using lesser known examples to keep things fresh.
- A wealth of deep knowledge brought to bear on one of our biggest business challenges: we all know that there are many books on digital transformation. Sunil lives and breathes this material and has a wide view of the landscape from his perch at HBS.
Audience: The primary audience for this book is senior executives of large companies who are navigating their companies through digital transition.
Announced first printing: 25,000
Laydown goal: 4,500
Show More
List Price $32.00
Your Price
$23.04