Down to Business: The First 10 Steps to Entrepreneurship for Women
AUTHOR | Villarosa, Clara; Villarosa, Clara |
PUBLISHER | Penguin Adult Hc/Tr (09/01/2009) |
PRODUCT TYPE | Paperback (Paperback) |
Description
A bulletproof, step-by-step plan for turning your business brainstorm into a money-making reality At age fifty-two, after years of working her way up the corporate ladder, Clara Villarosa found herself out of a job. But she didn't let that get her down. Instead, she put her gifts to the test and started her own business, which became one of the country's best-known independent specialty bookstores-The Hue- Man Bookstore. Now, twenty years and two successful stores later, Clara is a highly sought-after business coach and expert in the industry. Down to Business expands on Villarosa's proven "First 10 Steps to Entrepreneurship for Women" to offer women everywhere a targeted plan to help them launch the small business of their dreams. This book includes advice on: ?How to develop realistic business ideas by researching the industry ?Analyzing a competitor's marketing approach and attracting your ideal customer ? Accumulating the start-up funds you need, from recruiting investors to using loans wisely ?Scouting the ideal location ? Creating a sound business plan-and beyond-with a simple, step-by-step strategy Packed with stories of businesswomen at all stages of the game-from a beer connoisseur-turned-brewer to an avid reader-turned-literary agent-Villarosa brings together inspiring, real-life stories with her award-winning business savvy. Encouraging and empowering, Down to Business will get you motivated to dust off your dream and get your plan into action.
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Product Format
Product Details
ISBN-13:
9781583333549
ISBN-10:
1583333541
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
More Product Details
Page Count:
256
Carton Quantity:
28
Product Dimensions:
5.98 x 0.69 x 8.96 inches
Weight:
0.68 pound(s)
Feature Codes:
Index,
Price on Product - Canadian,
Price on Product,
Table of Contents,
Illustrated
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Entrepreneurship
Business & Economics | Motivational
Business & Economics | New Business Enterprises
Grade Level:
College Freshman
and up
Dewey Decimal:
658.110
Library of Congress Control Number:
2009020738
Descriptions, Reviews, Etc.
publisher marketing
A bulletproof, step-by-step plan for turning your business brainstorm into a money-making reality At age fifty-two, after years of working her way up the corporate ladder, Clara Villarosa found herself out of a job. But she didn't let that get her down. Instead, she put her gifts to the test and started her own business, which became one of the country's best-known independent specialty bookstores-The Hue- Man Bookstore. Now, twenty years and two successful stores later, Clara is a highly sought-after business coach and expert in the industry. Down to Business expands on Villarosa's proven "First 10 Steps to Entrepreneurship for Women" to offer women everywhere a targeted plan to help them launch the small business of their dreams. This book includes advice on: ?How to develop realistic business ideas by researching the industry ?Analyzing a competitor's marketing approach and attracting your ideal customer ? Accumulating the start-up funds you need, from recruiting investors to using loans wisely ?Scouting the ideal location ? Creating a sound business plan-and beyond-with a simple, step-by-step strategy Packed with stories of businesswomen at all stages of the game-from a beer connoisseur-turned-brewer to an avid reader-turned-literary agent-Villarosa brings together inspiring, real-life stories with her award-winning business savvy. Encouraging and empowering, Down to Business will get you motivated to dust off your dream and get your plan into action.
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List Price $24.00
Your Price
$21.36