Marketing Management Support Systems: Principles, Tools, and Implementation
| AUTHOR | Van Bruggen, Gerrit; Wierenga, Berend |
| PUBLISHER | Springer (04/30/2000) |
| PRODUCT TYPE | Hardcover (Hardcover) |
Description
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Product Format
Product Details
ISBN-13:
9780792386155
ISBN-10:
0792386159
Binding:
Hardback or Cased Book (Sewn)
Content Language:
English
More Product Details
Page Count:
341
Carton Quantity:
24
Product Dimensions:
6.14 x 0.81 x 9.21 inches
Weight:
1.50 pound(s)
Feature Codes:
Bibliography,
Index,
Illustrated
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Information Management
Business & Economics | General
Business & Economics | Advertising & Promotion
Dewey Decimal:
005.74
Library of Congress Control Number:
00026770
List Price $109.99
Your Price
$108.89