Winning at Innovation: The A-To-F Model
AUTHOR | Tras de Bes, Fernando; Kotler, Philip |
PUBLISHER | Palgrave MacMillan (10/21/2011) |
PRODUCT TYPE | Hardcover (Hardcover) |
Description
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Product Format
Product Details
ISBN-13:
9780230343436
ISBN-10:
0230343430
Binding:
Hardback or Cased Book (Unsewn / Adhesive Bound)
Content Language:
English
More Product Details
Page Count:
272
Carton Quantity:
20
Product Dimensions:
6.40 x 0.90 x 9.20 inches
Weight:
1.19 pound(s)
Feature Codes:
Bibliography,
Index,
Dust Cover,
Table of Contents,
Illustrated
Country of Origin:
GB
Subject Information
BISAC Categories
Business & Economics | Marketing - General
Business & Economics | Strategic Planning
Business & Economics | Research & Development
Dewey Decimal:
658.514
List Price $40.00
Your Price
$39.60